Cooking Memes

Cooking Memes adopts (with the post-irony typical of online communities) the same stance, transferring it into a hallucinatory digital landscape where the gastronomic meme replaces the jar of jam. Food, reduced to image, slogan, or remix, becomes a lens through which to observe sociopolitical frictions that run across culture, economy, and power. Culinary memetic culture operates as an undisciplined semiotic system: it sediments stereotypes and overturns them, displays identities and dissolves them, and uses irony as an analytical tool. Pizza, carbonara, matcha, and vegan sushi do not appear as neutral objects but as condensers of class, gender, ethnicity, political belonging, and self-representation. This open archive gathers fragments without deference, suggesting that even the most ramshackle food meme can function as a historical document of the present. Alessandro Mininno ITALIAN ONLY