Logo In Real Life by Michele Galluzzo

Parco Studio and Krisis Publishing host the presentation of Logo In Real Life with the author Michele Galluzzo introduced by Nicolò Porcelluzzi e Valerio Coletta.

Thursday January 16th – Doors open at 6:30. Talk at 7:00pm
Date:
16 Jan 2025
Time:
2025-01-16 18:30:00 – 2025-01-16 21:00:00
Type:
Book Presentation
Logo In Real Life by Michele Galluzzo

Details

What happens to logos when they encounter the real world? When they step out of corporate identity manuals, branding agencies, designers’ portfolios, and brand guidelines? When they face memes, counterfeiting, protests, fashion, pop culture, or counterculture? What happens when logos begin to live In Real Life? Logo IRL is a counter-narrative where graphic design icons become “open works,” and the public participates in the evolution of brands and graphic design in a broader sense.

Michele Galluzzo is a graphic designer and researcher. After earning a degree in Communication Sciences from the University of Salento and a master’s degree from ISIA in Urbino, he completed a Ph.D. in Design Sciences at IUAV in Venice in 2018. From 2014 to 2017, he was a research assistant and graphic designer at the AIAP CDPG Historical Archive of Graphic Design in Milan. As a researcher, he collaborated with several historical archives, including the Olivetti Historical Archive Association, the Pirelli Foundation, and the Campari Group. From 2018 to 2022, he was part of the editorial board of the international graphic design magazine Progetto Grafico. Since fall 2019, he has been curating the project @logo_irl, exploring the social history of logos, and in 2020, he co-founded the design/research duo Fantasia Type with Franziska Weitgruber. From 2020 to 2023, he was a researcher at the Faculty of Design and Arts of the Free University of Bolzano, and he currently teaches at the Abadir Academy in Catania, IUAV in Venice, the Free University of Bolzano, and Raffles Milano.

Nicolò Porcelluzzi is a writer and an editor. Author of audio documentaries (Il Post, Chora, and others). He wrote “Fare i versi” (Quanti, Einaudi 2022) and, together with Matteo De Giuli, “MEDUSA. Storie dalla fine del mondo (per come lo conosciamo)” (Not, NERO editions 2021).

Valerio Coletta, born in 1985 in Rome, he has never drunk coffee, does not believe in color analysis, and writes for various outlets. He contributes to Esquire, L’Ultimo Uomo, Il Tascabile, and other magazines. He was a writer and actor for the Rai 2 show “Una Pezza di Lundini.” He does not know his time of birth. He will most likely die in this century.

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